An analysis of impact of external environment factors on hainan international ltd and its strategy o

Retrieved February 12,from Yahoo. Once the company returned to profitability, the wages and benefits were also restored. The business entity external environment is included everything that is outside the entity. The business class is the more profitable one and the economy is the less profitable one.

External Environment SWOT Analysis

Fuel is the most expensive commodity that the airline industry has to secure, and the bargaining power of the Organization of Petroleum Exporting Countries is OPEC very strong. High interest rates on credit cards can discourage customers from spending. They will continue to put pressure on their competitors by being a good citizen within the communities in which they live and work.

Data gathered is often more rich in content when more than one person contributes to collecting it. Wall Street Journal Business.

The Impact Of Micro and Macro Environment Factors on Marketing

They also have their executive lounges that are located in different airports and are available for all of their first class passengers for free and to the casual passenger for a fee.

Identification of Strengths and Weaknesses: Profitable hubs are those set up in high traffic cities with high demand for air travel. The marketing course is ideal for individuals looking to build practical skills in operational marketing management and broaden their strategic perspective.

Business cycles have a wide reaching impact on the airline industry; during recession, air travel was considered a luxury and therefore spending is cut which leads to reduced prices.

Contributors to high fixed costs include the costs of planes, fuel, pilots, flight attendants, high-tech computer systems, the need to meet government regulations and hire experienced employees.

What Are Internal & External Environmental Factors That Affect Business?

The plan is to increase the international routes, specifically the Asian markets in order to accomplish the desired increase in profits. On the other hand, the airline industry has a number of environmental impacts that are experienced by local residents in the vicinity of airports and under flight paths.

This market segment requires a cost leadership method, which the traditional airlines like Delta are not prepared to compete in.

PESTLE analysis

When the economy is doing poorly, incomes are down and unemployment is high. About Us - Culture. The first time Delta had an operating loss was in Currently, United Airlines is number two on the top ten airlines regarding the number of seats filled each year, second behind Delta Airlines.

Strategy Analysis

This long-term plan will replace older aircraft of an average age of 21 years, and also reduce the number of aircraft types from seven down to three, thus reducing costs in maintenance, parts, scheduling and training Anthony, et al.

Business Strategy Essay words - 6 pages companies, maintaining the current level of high performance becomes very challenging. Porter’s Five Forces analysis reveals that the competition among rivals is the driving force of the industry, in which price is the most critical factor.

Jun 29,  · PEST breaks down the external influences on a business, which a company will have some influence on, but in the majority of the time will have to project, plan, adapt and react to with its own strategy, in order to anticipate and analyze forces within the general environment and their impact.

Pest Analysis On AirAsia

Knowing how internal and external environmental factors affect your company can help your business thrive. External: The Economy In a bad economy, even a well-run business may not be able to survive. External forces are factors outside the organization that are beyond a company's control.

These factors impact each business and industry differently, which only increases the importance of how. An environmental analysis in plays an essential role in business management by providing possible opportunities or threats outside the company in its external environment.

The purpose of an environmental analysis is to help to develop a plan by keeping decision-makers within an organization. that these factors affect strategy implementation, each factor’s impact is at a different level and carries a different force.

Lorange () stated that human resources are becoming the key focus of strategy implementation and.

An analysis of impact of external environment factors on hainan international ltd and its strategy o
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Pest Analysis On AirAsia | Management Paradise